We collaborate throughout the company by providing our team members with opportunities to work cross-functionally through our career experience programs and reward travel programs. It’s a merit-based and problem solving atmosphere that naturally encourages talented teammates to collaborate with their peers across channels in the company to solve mutual goals.
Our mission is to positively impact our customers' health, fitness, and happiness while greatly impacting our communities and environment for the better. The product itself has personally improved many team members' health and lives. The programs we offer around the community get team members actively involved in helping their local communities, and we have one of the largest environmental sustainability grants in the country. With company growth being in the top 5% of the INC 5000 the past two years, teammates are optimistic about future of the company and their role in shaping that.
We hold annual listening meetings as a senior leadership team. The CEO, CPO, and CHRO make themselves available to hear from any team member regarding any topic in a group setting. The co-founders also hold idea hour once a quarter where team members can pitch ideas. Finally, we hold annual employee engagement surveys and conduct pulse surveys throughout the year.
We have our continuing education program that not only serves team members to financially support team members looking for higher education, but the program was designed to be flexible to cover professional certifications and conferences. We also have our career experience program where team members can apply to work in another position for a quarter out of the year. They get to learn hands on about other roles within the organization and are provided with evaluations on what skills they obtained during the process and areas to continuing sharpening if they were to apply for a similar role in the future.
Our team members were involved in the process of building out our company values. The founders and CHRO embarked to create five core company values and had decided upon those values independently. We then surveyed the team members and asked them to pick two single words that they felt best fit Athletic Brewing Companies values. The top five values were identical to the five values that were selected by senior leaders. Every year we do this exercise in the employee engagement survey to confirm drift is not occurring.
We provide our team members with the opportunity to engage in the community through our volunteer time off program and engage in team community impact days where entire teams go out into the community to clean trails through our Two for the Trails Program, which is one of the biggest corporate environmental grants in the country donating up to $2M annually to hundreds of outdoors organizations. Team members are also able to support organizations through our impact fund by putting together a proposal for support.
Our CEO has an open door policy and has set a low bar for team members to bring ideas into the company. Bill often makes time to make himself present at our manufacturing facilities and engages with team members regardless of level. A humility and desire to learn from all of leadership is an example for problem solving and growth exhibited throughout the company. The absence of egos often separates the people from the problems we are trying to mutually solve.
We provide our team members with the opportunity for reward travel. Team members are able to get the opportunity to travel the world ad attend a sampling event. Team members from different parts of the organization are paired together to create community. Athletic Brewing also offers 2% for the Team where they are from day one entered into a 2% company ownership pool and are awarded additional shares in the pool every service year.
Athletic Brewing is out to revolutionize the way modern adults drink by providing great-tasting non-alcoholic beer that is fit for all times and lifestyles. As the non-alcoholic beer specialists, we provide better-for-you and moderate alternatives without compromise on taste or social experiences. Originally founded in 2017, Athletic Brewing has quickly grown to be one of the top 15 craft brewers by size in the US and has been featured in the top 5% of the INC 5000 the past two years as well as TIME Magazine’s Influential Companies of 2022.
75 Cascade Blvd, Milford, CT
Food & Beverage
William Shufelt
0 - 1000
