MiQ is a global programmatic media and ad tech company founded in 2010, headquartered in London with offices worldwide. Operating at the intersection of data, technology, and media, MiQ partners with leading brands and agencies to deliver intelligent, outcome-driven advertising solutions across the full digital ecosystem.
What defines MiQ as a workplace is a people-first philosophy embedded from the top: "over deliver for our people so they over deliver for clients." Leadership treats HR as a strategic partner — the CEO personally communicates through key employee moments, including the company-wide rollout of its proprietary AI platform, Sigma, which involved nearly every function from finance and product to learning and development.
MiQ hires for passion, agility, unity, and expertise — with the firm belief that core traits like adaptability and collaboration matter more than credentials alone. Employees frequently describe their experience as earning a "PhD in ad tech," gaining deep exposure across the full advertising ecosystem, with the freedom to move between functions based on interest and aptitude. Internal mobility is not just tolerated — it's celebrated.
The company invests heavily in learning and development through programs including the MYQ Manager Development program and a company-wide LinkedIn Learning AI pathway. A "player-coach" management model pairs hands-on delivery with active mentoring, and engagement data is used proactively to identify coaching needs before they become retention risks.
Grown from 400 to over 2,000 employees globally, MiQ has qualified for 12–14 Most Loved Workplace certifications, reflecting a deeply connected workforce, strong wellness culture, and a commitment to long-term growth for every team member.