System1 is an internationally renowned MarTech decision making platform business that evolved from a specialist Market Research business. AIM Listed since 2007, and with 10 Global Offices and over 150 employees, System1 is now set to deliver the next phase of its growth strategy.
We help hundreds of household-name customers measure and understand the effectiveness of their marketing. Predictive technology is our passion, but our focus is very much human. We understand the power of emotion and capture the nuances of human behaviour to power data-driven decisions. We want to drive change and rewire behaviours, envisioning a world where our pioneering methodologies are embedded in the workflows of every marketing decision-maker. We are also who we are because of our people.
Our US HQ is here: 500 7th Avenue, New York, NY, 10018
Our UK HQ is here: 3 Waterhouse Square, 138 – 142 Holborn, London, EC1N 2SW
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Collaboration is one of our core values and our ways of working are structured around it. We collaborate internally as well as with external partners and we believe we’re stronger together. We have strong interdependence between departments throughout the business and operate matrix structures.
We work flexibly, making use of technologies like Teams and Sharepoint to stay connected. We also make time to be together – for work but also to socialise, come to understand each other as humans and build relationships.
System1 has an exciting mission: to be the world’s marketing prediction platform. Our employees know we are best in the World at predicting & improving the commercial returns of marketing decisions and are excited about the future because of the huge opportunity to realise this mission.
We are also clear on the values and behaviours that will take us there and we believe in supporting every employee to be their best through personal development planning.
DE&I is important to System1 and we work hard to be an inclusive culture that includes and respects every1.
We run a quarterly Satistraction staff survey to gather the views of all employees and follow this up with team discussions.
One of our team behaviours includes “Be obliged to dissent…”, signifying that we encourage challenge and recognise that people should receive explanation before being expected to support a decision.
All employees are encouraged to own a personal development plan that they review at least quarterly with their managers. We then provide them with the support and resources that will help them to achieve their goals.
We have incorporated our values into our hiring and onboarding processes so we check for alignment at every stage.
We don’t just put our values on the wall, we live and breathe them and celebrate them monthly at our Town Halls.
We love our employees and we strive to design a positive experience from joining to leaving so that they love their workplace at System1. We measure our success by surveying for feeling quarterly.
We customise programs and practices to suit the personal development needs of our employees.
John Kearon is our founder as well as CEO. The company was created by him and he has guided its growth. His values are at the heart of the company values.
He joins our CPO to welcome all employees to the company with a 1Welcome session that talks about our mission, stategy and the importance of our values. He chairs the monthly Town Halls where we celebrate our values. He also runs a monthly Creative Kitchen session which all employees are welcome to join, to help find creative solutions together (creativity being one of our values).
As a global company, employees have the opportunity to be part of a global community – working with other cultures on the same mission, sometimes remotely, sometimes travelling to meet them in person and sometimes relocating to work and live in different geographies for periods of time.
We are also particularly praised for our wellness benefits: regular “declutter days”, support package and speaker series.
We started working remote first from the week COVID hit – initially as a trial that was forcibly extended. We were already well set up to work in this way because we are a fully digital organisation.
We are now embracing modern ways of working – taking advantage of remote technologies and only requiring office attendance for team or client meetings that will specifically benefit from being face to face.
We supported our employees throughout COVID with constant communication and avoidance of redundancies (we made use of furlough payments). We continue to provide them with support, in the face of a recession.